Make Giving Tuesday 2025 become ‘Better Giving Tuesday’! Giving Tuesday is widely celebrated as a day of global generosity, a time when individuals, organizations, and communities rally together to support causes close to their hearts. But how effective is the Giving Tuesday model in a world where charitable donations are dropping? Can we build on […]
How Better Giving Cuts Your Form 990 Workload AND Still Gives You All Your Donor Insights Form 990 season brings a familiar but often stressful feeling for many nonprofits. Spreadsheets everywhere. Donor records that need checking. Pages of contribution details that have to be reconciled. Don’t get me started on the costs! And a fear […]
When giving feels confusing, donors hold back. Hidden fees, unclear options, or complicated donation forms can quietly erode trust — and once trust is lost, it’s hard to rebuild. At Better Giving, we believe transparency shouldn’t be an add-on; it should be the foundation. That’s why we’ve introduced a series of updates designed to make […]
When a nonprofit chooses where to receive donations online, it’s easy to assume that all donation platforms are created equal. Most offer the same basic features – a donation form, payment processing, and reporting tools. But there’s one difference that matters more than anything else: who benefits when donations are made. At Better Giving, we’re […]
When a donor gives, their gift usually reflects a personal choice: they pick a cause, a nonprofit, an amount. But many donors don’t realise there’s often “bonus” money waiting from their employer. It just needs to be requested. Employer matched giving is one of the most under-leveraged tools in philanthropy: it amplifies the donor’s impact, […]
Building Relationships Before Asking for Money to increase donations Recently, I received an email newsletter from a nonprofit that led with the fact that they were having to shut down because of not enough donations. Speaking to that nonprofit a week or so later, they said that they had so many responses, but why didn’t […]
What’s fiscal sponsorship? And why should my organization be interested in such a service? Your charity’s heart beats locally, rooted in your community, addressing local challenges you understand completely. So why should geographic boundaries limit your funding potential? Americans donated over $500 billion last year, representing an ocean of untapped opportunity for charities around the […]
Every nonprofit faces the same dilemma: How to maximize donations and build a robust donor database. The traditional approach, rooted in the days of mailings and postal communications, has been to ask for everything upfront: name, email, phone number, mailing address, employer information, and more. But in a digital world, this well-intentioned strategy that uses […]
In 2025, nonprofits face an evolving digital landscape. AI is everywhere for example and increasingly useful. (See Better Giving’s guide on how nonprofits could use AI to help launch a peer to peer fundraiser campaign) But at the same time, nonprofits face challenging financial circumstances. So, they have a decision to make that could dramatically […]
When Sharing Better Tools Creates Better Outcomes In the nonprofit world, the right tools can both improve efficiency and transform impact. Share Better Giving’s fundraising platform with a nonprofit organization in your network and you create a multiplier effect that amplifies charitable impact far into the future. The Power of the Right Fundraising Platform Often, […]